719-247-9000 | info@apexaudiology.com


Dr. Bill and Rob Thomas from the alternative rock band Matchbox 20. Dr. Bill was chosen to personally take impression for the band, crew and Rob’s wife for in-ear montiors and custom hearing protection. One of the representatives from Ultimate Ears had heard that Dr. Bill took exceptional ear impressions and recommended him. While on tour in Colorado Springs, Colorado at the Broadmoor World Arena, Dr. Bill provided services for Matchbox 20 and LIFEHOUSE, their opening act.
Dr. Bill and the lead guitarist Neil Shcon from the legendary rock-n-roll band Journey. Dr. Bill was sought out by their tour manager and specifically requested to cast the band members and crew ears for their custom in-ear monitors because of his well know reputation for taking excellent ear impressions with the utmost care. Dr. Bill also cast lead singer Steve Augeri and long-time drummer Dean Castronovo. While on site the band request he cast the stage crews ear for custom hearing protection as well.


Certified Audiologists. Free Hearing Aid Test Drives.

At Apex Audiology, our university trained Doctors of Audiology have been helping people hear better for three generations, since 1957. Our owner and founder, Dr. William F. Herholtz III, CCC-A, F-AAA was Southern Colorado’s first Doctor of Audiology and has been practicing locally since 1997. Apex Audiology received “Best Audiology Practice” from the Gazette for 2018 and “Best of Hearing Aids” for six years from the US Commerce Association. We believe in the golden rule and serve those who need help with their hearing with honesty, integrity, and compassion.

Apex Audiology provides world-class hearing, tinnitus, and balance care with good old-fashioned service provided by local people with an impeccable reputation you can trust!

About Us


Affordable Hearing Loss Solutions.

It is our goal to provide caring, honest, and professional service to anyone seeking help for their hearing problem, with effective solutions for all budgets. We work with all insurance companies, have financing available, and offer low-cost options for our patients, including used alternatives.


High-Quality Hearing Care

Utilizing the latest methods, state-of-the-art equipment, and the most advanced digital hearing instruments available, we provide world-class hearing care. We welcome anyone who is experiencing difficulty hearing to visit Apex Audiology for a free, no-obligation hearing exam and consultation.

Our Services

Hearing Products

A wide variety of hearing products and accessories to fit any lifestyle.

Hearing Tests

Various diagnostic evaluations to determine specifics of your hearing loss.

Hearing Protection

Custom earplugs and earplugs specifically designed for professional musicians.

Tinnitus Treatment

Comprehensive therapy and individualized treatment for your condition of tinnitus.

Hear what our patients have to say


Schedule an Appointment

Let our three generations of experience and southern Colorado’s first Doctor of Audiology provide you with the best in hearing care. We offer effective solutions for all budgets! You will be glad that you chose Apex Audiology because we provide the best of both worlds: exceptional, world-class care and unbeatable value.

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Our Locations

Colorado Springs

1902 W. Colorado Ave. Ste 100,
Colorado Springs, CO 80904


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1062 Eagleridge Blvd.,
Pueblo, CO 81008


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269 E. Avenue, Limon,
CO 80828


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Canon City

109 Latigo Lane Suite B,
Canon City, CO 81212


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